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Week 2 of i-FAStTRAC 101 is all about Prospecting and Getting Listings

Posted by Key Yessaad on July 14, 2014 at 8:00 AM Comments comments (6)

This video Wrap Up Conversation was recorded Thursday July 10th, 2014 as we were finishing Week 1 of the i-FAStTRAC Real Estate Training Program, and we were happy to see so many engaged and focused Agents and Brokers pushing their Business to the next level. A Real Estate career is not an easy endeavor, but with the proper mindset, tools, systems, checklists, scripts, dialogs, and internet strategies, we have seen many agents flourish and thrive.

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The heart and soul of Week 2 is focused on Prospecting. Real Estate Prospecting is the cornerstone of a successful career. Real Estate Agents must have a Plan of Action that puts them in the middle of the action, namely Sellers looking to sell their Houses and Buyers looking to purchase Homes. Prospecting is the one Job Real Estate Agents must never take fro granted, but it must be effective and produce results.

 

We will also tackle the Spiders of the internet and how we can leverage them to our advantage for ranking, SEO, traffic, and lead Generation.

 

The 4 sessions of Week 2 will cover the following topics - please consult the course syllabus for more in-depth details:

 

Session #5: Prioritized/Proactive Prospecting: 'Daily Prospecting Funnel‘; Warm Canvassing; Script Building with Kevin (Monday July 21st)

Session #6: Prioritized/Proactive Prospecting: For Sale By Owners with Kevin (Tuesday July 22nd)

Session #7: Internet Spiders and Search Engine Optimization Concepts with Key (Wednesday July 23rd)

Session #8: Internet Marketing Bio and the Effective Channels Visibility with Key (Thursday July 24th)



 

For a complete Syllabus of the i-FAStTRAC Real Estate Training Course please visit:

http://www.liveinteractivetraining.com/i-fasttrac-course-details

pricing details: http://www.liveinteractivetraining.com/pricing

Update to 2015 Pricing Plans of the i-FAStTRAC Real Estate Training Program

Posted by Key Yessaad on July 11, 2014 at 9:50 AM Comments comments (0)

In this video, recorded July 10th 2014, Kevin and Key share some thoughts on our 2015 Pricing Schedule for the i-FAStTRAC Real Estate Training Program. Our 2-in-1 Program is unmatched in the industry and has been running successfully for the past 3 years as a collaborative effort. Kevin Ahearn has been training the FAStTRAC Program for more than 15 years. (Pricing Page)


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The Real Estate Training Institute offers the best Real Estate Training Program in the industry with the best pricing plans anywhere. Did you know that you can offer ongoing training to all your agents, live and interactive, for a flat fee of $249 per month? And there are no additional costs for Training Manuals or Membership to access the program. This price is for a 2-Year Agreement but it is not per agent - it is for all your agents, even the agents you add in the future.

 

 

You also get to have at your disposal two (2) very well known and seasoned trainers; Kevin Ahearn and Key Yessaad. The training sessions occur in your office through a Live Feed Monday through Thursday from 1pm to 4pm Eastern. We train on alternate weeks and the sessions are 'Live' and 'Interactive!' Your agents get a chance to ask questions, deepen their understanding, and learn about advanced topics like Web Services, Internet Marketing, Real Estate SEO, Direct Response Prospecting, Blogging, Prospecting, Lead Conversion, and more (see syllabus below.)

 

 

We also give your Real Estate Professionals access to a library of How-To Videos, currently more than 80, to watch from the comfort their personal business environment and have access to them 24/7, at no additional charge.

 

 

Feel free contact our office and ask any question, or request a Sneak-A-Peek and experience one session for Free!

 

 

Complete Syllabus of the i-FAStTRAC Real Estate Course please visit:

http://www.liveinteractivetraining.com/i-fasttrac-course-details

Your Trainers Video Chat about Week 2 of i-FAStTRAC 201 and what is to come

Posted by Key Yessaad on March 21, 2014 at 6:25 AM Comments comments (0)

Kevin and Key just finished Week 2 of training of i-FAStTRAC 201, The Advanced Real Estate Training Program, and recorded this Video Chat sharing their thoughts about the week that was and what to expect in Week 3 of the program.

 

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This past Monday and Tuesday Kevin focused the Agents on every aspect of the Real Estate Listing Presentation, from the Demonstration Phase to the Closing Phase. Kevin also instructed the participants on the importance of controlling the Pricing Strategy and how to secure ‘Marketable’ listings.

 

Key trained the agents and brokers Wednesday and Thursday on How to Carve a Local Real Estate Market and create Navigational Search Landing Pages in Real Estate Websites; then how to integrate through Direct Response Marketing Web Pages called Squeeze Pages, with Web Forms, QR Codes and combine them with Just Listed/Just Sold Postcards, Newsletters, and Direct Mail.

 

We will see you on Monday March 31st through Thursday April 3rd as we will cover the following topics: Power Pricing; Objection Handling Techniques; Professional Closing Techniques; Negotiation Tactics; Listings Blog Strategy; External Blog Techniques; Real Estate Social Media Postings; and Backlink Systems implementation.

 

from above graphic: “A Plan of Action that only resides in your mind is simply a wish or a desire; Commit your Plan of Action to Paper; Share it with your Broker/Manager; Get yourself a Success Partner; then Methodically and Deliberately implement your Plan; finally revise and tweak as you go along… #keyideas #livetrainingre”

 

Real Estate Training Online Course - The Live/Interactive i-FAStTRAC Program
The i-FAStTRAC Real Estate Training Program is the most advanced and comprehensive 3-month Program ever designed. The course is 24 Sessions divided into 6-Weeks of i-FAStTRAC 101 and 6-Weeks of i-FAStTRAC 201. Each Session is Live with three (3) hours of instructions from Real Estate Trainers Kevin Ahearn and Key Yessaad. Real Estate Participants are given Course Handouts, Assignments, Quizzes, Scripts, Mantras, and an ever growing Library of How-To Videos. (407) 331-5738

Week 2 of i-FAStTRAC starts with Mastering your Real Estate Listing Presentation

Posted by Key Yessaad on March 10, 2014 at 6:40 AM Comments comments (0)

We just finished Week One (1) of the i-FAStTRAC Real Estate Training Program and we gave you a lot of Homework. The program was designed to take place on alternate weeks so you can use your Non-Instruction Weeks to apply the ideas you learned and start succeeding in your Business.

 

Below is a Chat Video between Kevin and Key about the week that was and what is coming up:

 

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Week Two (2) of i-FAStTRAC will resume Monday March 17th with Kevin focusing on the ‘Marketing Presentation,’ commonly referred to as the Listing Presentation. Key will come on on Wednesday and Thursday and work on two topics ‘Direct Response Marketing and the importance of Squeeze Pages in your Real Estate Web Strategy.

 

See you in Class and Happy Prospecting;

 

Real Estate Training Online Course - The Live/Interactive i-FAStTRAC Program
The i-FAStTRAC Real Estate Training Program is the most advanced and comprehensive 3-month Program ever designed. The course is 24 Sessions divided into 6-Weeks of i-FAStTRAC 101 and 6-Weeks of i-FAStTRAC 201. Each Session is Live with three (3) hours of instructions from Real Estate Trainers Kevin Ahearn and Key Yessaad. Real Estate Participants are given Course Handouts, Assignments, Quizzes, Scripts, Mantras, and an ever growing Library of How-To Videos. (407) 331-5738

What is on the i-FAStTRAC Agenda in 2014 - A short Video for Real Estate Brokers

Posted by Key Yessaad on December 10, 2013 at 11:40 AM Comments comments (0)

The Real Estate Training Program we call i-FAStTRAC is continuing to evolve, and in 2014 we will be adding a full integration of Sessions and Videos to support the Broker/Owners and Managers.

 

We Started the year with just the Live and Interactive Program and we ended it with over 70 How-To Videos that were driven by the need and desires of our participants.

 

This video with Kevin and I shares some of the ideas we have for the program in 2014, we hope you watch it and share your thoughts.

 

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Here are some of the topics we are planning for 2014:

 


 

From Key Yessaad:

  • Lead Generation Websites for the Office and ‘How to’ Pick the Right One
  • Lead Management Habits and Expectations of Your Agents Using Your Server’s Back-end
  • Broker ‘Book of Procedures’ for Growing Your Brokerage
  • Broker Multiple Web Strategy Initiatives to Leverage Organic Placement
  • Broker Management of ‘Pay-Per-Click’ Services Such as Google and Bing

 

From Kevin Ahearn:

  • The Four (4) Phases of a Successful Recruiting Interview
  • The Recruiting Questionnaire: How and When to Use It
  • ‘How to’ Position Training As Your Best Recruiting Tool
  • Tools to Enhance Agent Productivity and Accountability
  • ‘How to’ Partner With Vendors to Finance Your Lead Generation System and Generate More ‘Closed Transactions’
  • ‘How to’ Promote, Host and Follow-up Career Seminars

 

We hope you continue attending our training sessions and that you will renew your i-FAStTRAC Contract – call us at (407) 331-5738.

 

Happy Prospecting!

 

Real Estate SEO Trainer, Internet Real Estate Training Programs
Key Yessaad is a Real Estate Internet Marketing Strategist and Trainer focused on working with Real Estate Professionals and their Brokers, on thriving using Internet Marketing, SEO, Social Media, and demystify their meaning and application. Get to know the i-FAStTRAC Real Estate Training Program - #livetrainingre – you will be glad you did (910) 538-6610

Week 1 of i-FAStTRAC 201 just ended - it is all about your Presentation Skills

Posted by Key Yessaad on December 7, 2013 at 9:30 AM Comments comments (0)

The broad themes of Week 1 of the i-FAStTRAC - #livetrainingre - Real Estate Training Program were ‘Listing Presentation Skills’ and ‘The Power of Blogging in Marketing and SEO.’ Kevin and I hold live and interactive training sessions on alternate weeks Mondays through Thursdays from 1 to 4pm Eastern.

 

In this wrap up video we recorded Dec 5th we discuss the training week that was, then share thoughts on upcoming Sessions on December the 16th:

 

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Here are the topics we will be covering then:


 

Session #5 - Carving Your Real Estate Market & Navigation Management and Phase 3 of The Marketing (Listing) Presentation

(Part 1): Carving your Market and Navigation Management (Key)
Real Estate Agents are in the business of offering solutions! One strategic way of doing so with your website is by offering 1-Click Results that are dynamic and stacked logically. How do you go about carving your market? And what are web visitors searching for? Once these pages are created, how do you go about adding them to your navigation in a logical manner?

(Part 2): Presentation Power: Marketing (Listing) Presentation: Phase 3 (Kevin)
Why should I list with you and your company? Why should I pay you so much when the other agent will list the property for less? In this session, Kevin interactively addresses the answers to these seller questions by stressing the importance of clearly demonstrating what the agent intends to do to successfully market the property; by showing the agent 'How To' educate the seller; by outlining how the agent can differentiate themselves from the competition; and by explaining the importance of substantiating the agent's value to the marketing process.

 

Session #6 - Direct Response Marketing & Internet Seller Integration and Phase 4 of The Marketing (Listing) Presentation

(Part 1): Direct Response Marketing and Internet Seller Integration (Key)
Direct Response Marketing is the most effective way of connecting with potential Real Estate Sellers. What do Sellers want? How do good agents create marketing pieces that not only inform but also stick? What are the Ingredients of a Good Internet Marketing Direct Response Campaign? What are examples of marketing pieces that integrate Direct Response Solutions?

(Part 2): Presentation Power: Marketing (Listing) Presentation: Phase 4 (Kevin)
It has been said that closing is a 'process' not an isolated/disconnected event! When it comes to the Marketing (Listing) Presentation, the 'process' is only complete if, and when, the agent leaves the presentation with the seller's autograph on a 'marketable' listing. In this live/interactive session, Kevin outlines a step-by-step process for getting a 'marketable' listing every time; introduces the importance of conducting an 'Exit Interview'; and introduces the Marketing Presentation Mantras.

 

Session #7 - Internet Squeeze Pages & QR Code Integration and 'How To' Control The Pricing Strategy (Part 1)

(Part 1): Internet Squeeze Pages & QR Code Integration (Key)
Squeeze pages are Web pages that you use to give visitors something they want, but as an exchange you get a lead or a potential client. Advertising is driven by this simple formula. What are the most effective Squeeze Pages Real Estate Agents can create? Are they easy to create? A How-To Session.

(Part 2): Power Pricing: 'How To' Control  The Pricing Strategy: Part 1 (Kevin)
The hallmark of a 'marketable' listing is list price! Controlling the pricing discussion during the Marketing Presentation, therefore, becomes critical. In this session, Kevin interactively explores the 'factors' that influence pricing; investigates why sellers insist on overpricing the property; identifies the tangible benefits of effective pricing; and explains how and when to introduce the Competitive Market Analysis (CMA).

 

Session #8 - Blogging Internally For High SEO Visibility and 'How To' Control The Pricing Strategy (Part 2)

(Part 1): Blogging Internally for High SEO Visibility (Key)
Traffic on the Internet is accumulated, and real estate is an educational venture more so than a sales venture. What are the proper real estate Strategic Blogs internally which cause the build-up of the proper Search Keywords? SEO is simply Search Engine visibility for important search terms that match your clients' needs! What proper Blogs, Tags, Keywords, and Content elevate visibility and convert into sales?

(Part 2): Power Pricing: 'How To' Control The Pricing Strategy: Part 2 (Kevin)
In part 2 of Controlling the Pricing Strategy, Kevin interactively discusses eight things agents want to remember when introducing and explaining the CMA; explains 'How To' be convincing enough to get the right price; introduces and explains when and 'How To' use the Dilemma Technique; shares twelve (12) ways to protect your Marketing Fee; and finishes the session with the Pricing Strategy Mantras.

 

Happy Prospecting!

 

Real Estate SEO Trainer, Internet Real Estate Training Programs
Key Yessaad is a Real Estate Internet Marketing Strategist and Trainer focused on working with Real Estate Professionals and their Brokers, on thriving using Internet Marketing, SEO, Social Media, and demystify their meaning and application. Get to know the i-FAStTRAC Real Estate Training Program - #livetrainingre – you will be glad you did (910) 538-6610

Are Red Time Activities Bad?

Posted by Kevin Ahearn on December 2, 2013 at 5:55 PM Comments comments (2)

Heck no! In fact, ‘Red Time’ Activities (Non-Real Estate Related Activities) are the agent’s ‘reward’ for properly managing ‘Green Time’, ‘Blue Time’ and ‘Yellow Time’ activities.

All non-real estate related use of our time is ‘Red Time’! Food shopping, dropping the kids off at school, exercise/ prayer/meditation, our day(s) off, our vacation, time with the family are all great examples of ‘Red Time.

In i-FAStTRAC® Training, I constantly remind agents that the first entry in their Weekly Planner each Sunday is their ‘Appointment With Themselves and Their Family’…their ‘Day(s) Off’! Color it red!

Keep this thought in mind: “We don’t live to work… we work so we can live better!”

If you fall in love with real estate the way I did over 30 years ago, it is easy to lose your perspective and get out of balance. It’s not healthy and it can get very expensive! Be careful! Make room for ‘Red Time’!

To maintain a healthy balance between your real estate life and your real life follow these two rules of thumb: First, when doing annual planning… plan around your ‘Red Time’… plan at least three (3) vacations per year. Second, when doing weekly planning… make your first entry each week… the appointment with yourself (your ‘Day(s)-Off’;)

Kevin Ahearn, www.liveinteractivetraining.com, Real Estate Trainer – Kevin is a Real Estate Trainer and Coach with over 35 years of experience, focused on working with Real Estate Professionals and their Brokers to increase their productivity through prospecting. Kevin and Key Yessaad (@LiveInterActiv) started an intensive Real Estate Training Program in 2012 called i-FAStTRAC, with over 75 hours of course material, of which 60 hours are Live – they are interactive with point to point Live Video Feeds. The Program delves into the fundamentals of building your Real Estate Business, Prospecting, Lead Generation, and Internet Marketing with Advanced SEO Learning. Follow us on Twitter: https://twitter.com/LiveInterActiv" target="_blank">https://twitter.com/LiveInterActiv  407-331-5738

 


 

What Does That Yellow Light On A Traffic Signal Stand For?

Posted by Kevin Ahearn on October 25, 2013 at 3:15 PM Comments comments (0)

The yellow light on a traffic signal stands the same thing that yellow in ‘Yellow Time’ in real estate stands for: BE CAREFUL…PROCEED WITH CAUTION!

 

‘Yellow Time’ activities in real estate are real estate-related activities that don’t necessarily make us money; or directly support a marketable listing we have or a qualified buyer we are working with or a transaction we are involved in.

 

Simply put: ‘Yellow Time’ activities are activities which are a part of every real estate agent’s work life! Working on one’s website; updating your database of referral contacts; office meetings; the monthly Association of Realtors’ Monthly Luncheon; even i-FAStTRAC® Training… are all good examples of ‘Yellow Time’ (Real Estate-Related Time) activities.

 

But…Be CAREFUL! Allowing ‘Yellow Time’ activities to dominate your day, or your week, can be very costly! These types of activities give us a false sense of security because they keep ‘in the game’…but not necessarily on the field of play!

 

Keep this thought in mind: Real estate is like a river…and the ‘River of Real Estate’ is always moving. Unfortunately, if you are on ‘The River’ but don’t have a clear understanding what daily and weekly activities are the most important, you will be moving along but not necessarily in the right direction! You will be busy but not making the kind of money you deserve to make because you are not controlling your time.

 

Be vigilant! A good rule of thumb is this: Never Trade-Down: never trade-in ‘Green Time’ (Money Time) or ‘Blue Time’ (Support Time) activities for more ‘Yellow Time’ activities. Always consider, however, Trading-Up… trading in ‘Yellow Time’ activities for more ‘Green’ and ‘Blue’ Time activities whenever possible.

 

Remember: As real estate agents…”We don’t get paid for the work we do…we only get paid for the results we produce.” ‘Yellow Time’ activities don’t produce ‘Results’…they are simply related to the business we are in.


 

https://plus.google.com/110481760558919591090?rel=author" target="_blank">Kevin Ahearn, www.liveinteractivetraining.com, Real Estate Trainer – Kevin is a Real Estate Trainer and Coach with over 35 years of experience, focused on working with Real Estate Professionals and their Brokers to increase their productivity through prospecting. Kevin and Key Yessaad (@LiveInterActiv) started an intensive Real Estate Training Program in 2012 called i-FAStTRAC, with over 75 hours of course material, of which 60 hours are Live – they are interactive with point to point Live Video Feeds. The Program delves into the fundamentals of building your Real Estate Business, Prospecting, Lead Generation, and Internet Marketing with Advanced SEO Learning. Follow us on https://twitter.com/search?q=%23livetrainingre&src=hash&f=realtime" target="_blank">Twitter 407-331-5738

 



i-FAStTRAC Real Estate Training Program - new round Starts Mon Oct 21st

Posted by Key Yessaad on October 11, 2013 at 6:45 AM Comments comments (0)

A new round of the i-FAStTRAC Real Estate Training Program starts Monday October 21st with Session #1 of i-FAStTRAC 101. The i-FAStTRAC Training is a ‘2 in 1’ Program designed and delivered by Master Trainers Kevin Ahearn and Key Yessaad. The length of each program is 6 weeks, starting with i-FAStTRAC 101 targeting New and Underachieving Agents; then followed by 6 weeks of the i-FAStTRAC 201 with a target audience of Mid-Level and Top Producing Agents. (Follow the Conversation at #livetrainingre)

  

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The training program takes place Mondays through Thursdays from 1pm to 4pm Eastern and all the sessions are live and interactive. The agents are then given a week free of training to apply the ideas learned in the classes before they come back to continue their training. Over a 6 week period the agents will alternate with classes one week, and work on their own the following week. Here is the Calendar with detailed descriptions.

 

For more information about the topics covered during the training program we have Full Syllabus for each program:

 

i-FAStTRAC 101 Syllabus: http://www.liveinteractivetraining.com/i-fasttrac-101-syllabus

 

i-FAStTRAC 2011 Syllabus: http://www.liveinteractivetraining.com/i-fasttrac-201-syllabus

 


 

The topics for the first week of the training starting October 21st are:

 

Session #1 - The Platform, Communications Tools and Understanding The Real Estate Business - Monday October 21st, 2013

(Part 1): The i-FAStTRAC Platform. SmartPhones & Communication Tools (Key)
The Platform: When your office joins the i-FAStTRAC Training System, you get access to our website, LiveInteractiveTraining.com where you find your Assignments, Your Sessions Materials, Forums Discussions, and links to additional How-To Videos and Learning Material. Key will introduce you to all our tools, and how to use them. Smartphones: One important tool that real estate agents must realize they need is a properly connected Smartphone. The ability to run all your communication is a synced fashion will open opportunities for your business to grow and flourish. What are the tools, specs, and habits needed to deploy a proper Integrated Smartphone.

(Part 2): Overview of i-FAStTRAC 101 AND 201 (Kevin)
Program Overview: Kevin gives a structural and philosophical overview of the i-FAStTRAC 101 and 201 programs. He explains the focus; the target audiences; and the objectives and the topics addressed in each program. Kevin also explains the Live/Interactive ‘how to' design of both programs and how it benefits participants.

(Part 3): Understanding the Real Estate Business (Kevin)
For agents to succeed they need an understanding of the nuances of the real estate business! Kevin introduces and explains the Real Estate Success Triangle; the variables impacting short and long-term production; and the importance of awareness, control and commitment. He also introduces participants to the importance of accumulating real estate knowledge, skills and attitude.

 

Session #2 - Goal Setting, Tablets, Laptops, Computing, and The Success Formulas – Tuesday October 22nd, 2013

(Part 1): Goal Setting (Kevin)
Without goals we tend to lose direction and end-up working harder rather than smarter! In this session, Kevin addresses why we need to set goals; the 'facts' about goals; and 'how to' establish and achieve goals! He also introduces two automated documents (each with 'how to' video support): the Business Income Goals Worksheet and the Personal and Business Expense Analysis.

(Part 2): Computers, Laptops, Tablets, and Computing (Key)
The world of computing was changed fundamentally with the introduction of Smartphones and Tablets. Desktop Computers are now considered dinosaurs and used only in specific situations. What are the tools of the Tech Savvy Agent? And what are the parameters and specs that real estate agents must know so they can get the right tools?

(Part 3): The Success Formulas (Kevin)
In this segment, Kevin introduce three (3) proven, multi-step formulas for success: the Listing Success Formula; the Sales Success Formula: and the Personal/Business Success Formula and explains to participants the importance of developing the habits of success.

 

Session #3 - Time Management and System Management of Contacts, Calendar, Tasks & Emails – Wednesday October 23rd, 2013

(Part 1): Time Management (Part 1) (Kevin)
The single most precious, irreplaceable resource we all have is time! Agents need to be acutely aware of this because in real estate: 'We don't get paid for the work we do' we only get paid for the results we produce! - In this session, Kevin outlines the benefits of time management; the 'facts' about time management; the four (4) kinds of time; and 'how to' structure an effective Time Management Plan. Kevin also introduces two (2) automated time management documents (both supported by a 'how to' videos): the Weekly Planner and the Weekly Activity Report.

(Part 2): Managing your Time, Contacts, Emails, and Texts (Key)
Communication is job #1 in Real Estate! And, being able to stay focused and not get overwhelmed with your emails, contacts, texts, and Time Blocking require you deploy the right tools and to acquire the right habits. Learn the 'easy steps' of using technology to manage all of these properly.

 

Session #4 - Time Management Continued, and Introduction of Internet Inbound Marketing – Thursday October 24th, 2013

(Part 1): Time Management (Part 2) (Kevin)
In this session, Kevin finishes his discussion of Time Management by emphasizing the importance of planning in weekly increments and regularly reviewing one's Time Management Plan. He also identifies and interactively discusses the Time Robbers and Time Savers. And for the first time, participants are introduced to i-FAStTRAC Mantras and how to use and benefit from them.

(Part 2): Internet Marketing: An Introduction to 'Inbound' Marketing (Key)
Traditional Marketing and Internet Marketing are not the same! It is the distinction between Traditional 'Outbound' Marketing versus Non-Traditional 'Inbound' Marketing that defines the Internet. The job of the real estate agent is to understand that distinction and offer the most effective marketing to their sellers and have the right 'marketing magnet' to attract buyers.

 

We hope to visit with you in class – we promise you will love the training and learn meaningful strategies to help you grow your business.

 

Kevin Ahearn and Key Yessaad
http://www.liveinteractivetraining.com/
(407) 331-5738

What Is 'Blue Time' In Real Estate?

Posted by Kevin Ahearn on September 28, 2013 at 12:20 AM Comments comments (1)

Any activity an agent undertakes that directly supports a marketable listing they have, a qualified buyer they are working with or a transaction-in-process in which they are involved can be considered a ‘Blue Time’ activity in real estate.

How important are ‘Blue Time’ activities? Second in importance behind ‘Green Time’ activities. But, be careful!

As you become more and more productive, your week which was once a sea of ‘Green’ can quickly turn to ‘Blue’. Your must learn how to control your legitimate ‘Blue Time’ activities to protect your income. Good awareness, habits, discipline and training, like i-FAStTRAC®, can help!

The best way to control ‘Blue Time’ activities is time-blocking!

When planning your day, and your week, try and schedule ‘Blue Time’ activities, also know as ‘Support Time’ activities, at the front-end, or the back-end, of the day whenever possible. This habit will free-up more of your ‘Real Estate Prime Time’ (9 A.M. – 7 P.M.) to concentrate on the ‘Green Time’ activities which make you a living.

Examples of ‘Blue Time’ activities include: writing an ad for your new listing, placing a lawn sign on a listing, creating a flyer for your upcoming Open House, doing a Competitive Market Analysis for an upcoming Marketing (Listing) Presentation; and follow-up calls to existing clients and customers.

All of these ‘Support Time’ activities are important because they are service-related. BUT…do not allow them to define your day or your week! If your don’t control ‘Blue Time’ activities it will cost you and you will see your productivity plateau very quickly.

Remember: Real estate is first and foremost a business of marketing, secondarily a business of selling and thirdly a business of servicing. Don’t allow your ‘service proposition’ to displace the other two!

Kevin Ahearn, @liveinteractivetraining.com, Real Estate Trainer – Kevin is a Real Estate Trainer and Coach with over 35 years of experience, focused on working with Real Estate Professionals and their Brokers to increase their productivity through prospecting. Kevin and Key Yessaad (@LiveInterActiv) started an intensive Real Estate Training Program in 2012 called i-FAStTRAC, with over 75 hours of course material, of which 60 hours are Live – they are interactive with point to point Live Video Feeds. The Program delves into the fundamentals of building your Real Estate Business, Prospecting, Lead Generation, and Internet Marketing with Advanced SEO Learning. Follow us on Twitter: https://twitter.com/search?q=%23livetrainingre&src=hash&f=realtime" target="_blank">#LiveTrainingRE or Google+: #LiveTrainingRE 407-331-5738

 

 

 


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